Semalt Expert From Islamabad: Ways To Recognize Darodar Ghost Referrer In Google Analytics

For many website owners, referral spam is a significant problem which affects the efficiency of a marketing campaign. When you own a website, you might notice traffic coming from common domains or other new ones. For a newbie, one might tend to mistake the fake traffic in Google for legitimate traffic. However, referral spam comes from ghost websites such as Darodar ghost referrer. Ghost traffic comes from spoof websites whose primary goal is to increase traffic to their sites and make affiliate sales.

This article, stipulated by Sohail Sadiq, a top expert from Semalt, can teach you the mechanisms of referral spam and how to detect it in Google Analytics.

Referral spam can occur in two distinctive ways:

1.Traffic coming from spam web crawlers.

There are numerous websites which use website crawlers for a variety of reasons. Legitimate website crawlers have their unique identity, making the entire process work as a success. Website crawlers come to your website, including a call to action buttons to achieve the target victim click a link. In most cases, these spam referrals come to the site as a redirect to a pharmaceuticals company or an online store. In other instances, spam emails such as darodar ghost referrer may come from porn websites. Their primary goal is to get a commission for every purchase you make. Darodar claims to be a legitimate website which offers lead generation methods. They are not a valid SEO website. They use their crawler to send tonnes of traffic to a user Google Analytics page, making fake traffic.

2. Ghost referral traffic.

For ghost spam, there are no web visits on your website. Instead, the spammer sends millions of page requests on your Google Analytics page. Similarly, you may notice traffic on your GA account but fail to reflect on your website dashboard. Most probably, this kind of traffic can be coming from domains like Darodar ghost referrer.

How to recognize referral spam visits in Google Analytics

For persons operating e-commerce websites, it is essential to differentiate fake traffic from that which is not legitimate. These web visits can make your site data inaccurate, lowering the precision of your marketing methods in place. Fake traffic occurs following predictable patterns. For instance, referral traffic has a bounce rate of 0% or 100%. In average, the browsing session durations are always 0 seconds. No new sessions are coming from the same web visits. Another significant way of detecting it is the landing pages. Most of the web developers making ghost spam use substantial floating buttons to make sure their bots find the place to click.

In other cases, the spam filters present in Google Analytics can detect referral spam. It is essential to use advanced spam filters to control such web visits as well as traffic from domains like Darodar ghost referrer.

Conclusion

Referral spam can skew your website data, disorienting your digital marketing efforts. It is essential to use secure email platforms to keep off referral spam. For instance, Darodar ghost referrer can generate traffic data on your website which may not reflect your web visits.